Needham noted that magazine covers featuring women outsold those which featured men.[5] For the November 14, 2002 issue of Rolling Stone he presented Christina Aguilera naked with a tag line calling her a pop princess with a dirty mind.[5][6] A 2021 Washington Post retrospective of magazines remarked that this kind of portrayal was not common before or after that era of publishing.[5]
Needham stayed with Rolling Stone for about a year, after which in 2004 he became editor of Maxim[7][8][9][10]
Needham was the launch editor of Coach, a free health and fitness magazine for men, predominantly distributed in London. Dennis Publishing invested £3million in the title and although it achieved a circulation of 300,704 the magazine closed after 14 months.[11][12][13]
Strong Words
In 2017 Needham began planning Strong Words, a literary magazine.[14]
In a 2019 interview Needham discussed his past 18 months as editor of Strong Words, a literary review magazine.[15]
In interviews around the year 2020 Needham discussed his past as a corporate executive but in the post-digital publishing market, solo management was a better fit.[16][17]