Plush served as the Managing Director of the Colorado Rapids from 2006-2011, during which the team won its first MLS title (2010).[2][3][4][5]
In 2014 Plush was named the commissioner of the National Women's Soccer League. He succeeded the inaugural commissioner, Cheryl Bailey.
In February 2017, Plush and A+E Networks announced the league's first season-long television deal, which included one match per week to be aired on Lifetime. The deal included A+E Networks taking a 25% equity stake in the league and forming a joint venture to manage and produce the league's broadcast and streaming content.[6]
Plush resigned as commissioner in March 2017, and Amanda Duffy, hired by Plush to be the league's managing director of operations, filled many of the commissioner's roles until a successor was named several years later.[6][7]
Plush was later hired in April 2017 by sports marketing company BHSC Global to form and lead its properties business group.[8]
In February 2020 he became CEO of USA Curling, the national governing body of the sport of curling in the United States, a position he held until his resignation on October 28, 2022.[9][10][11][12]