WWKY (AM)

WWKY
Winchester, Kentucky;
Broadcast area	Winchester; Central Kentucky (Daytime);
Frequency	990 kHz
Branding	102.9 FM and AM 990 WWKY
Programming
Format	Soft adult contemporary
Affiliations	NBC News Radio, Kentucky News Network
Ownership
Owner	Gateway Radio Works, Inc.
Sister stations	WKYN, WMST, WKCA, WIVY-FM
History
First air date	August 8, 1981 (as WLPQ at 980)
Former call signs	WLPQ (1980–1986); WKPJ (1986); WMAK (1986–1996); WGWM (1996–2017);
Former frequencies	980 kHz (1986–2018)
Call sign meaning	"Wonderful Winchester, Kentucky"
Technical information
Licensing authority	FCC
Facility ID	24221
Class	D
Power	350 watts day; 20 watts night;
Transmitter coordinates	38°00′50″N 84°09′16″W / 38.01389°N 84.15444°W
Translator(s)	102.9 W275CO (Winchester)
Links
Public license information	Public file; LMS;
Webcast	Listen Live
Website	wwkyradio.com

WWKY (990 AM) is a radio station broadcasting a soft adult contemporary format. Licensed to Winchester, Kentucky, the station and FM translator primarily serves Clark County but the AM signal can be listened to in much of the Bluegrass region of Central Kentucky in the daytime. The station is owned by Gateway Radio Works, Inc.^[2]

History

The station went on the air August 8, 1981,^[3] as WLPQ; it became WKPJ on February 5, 1986. On February 21, 1986, the station changed its call sign to WMAK, and on June 24, 1996, changed it again, to WGWM. The station changed its call sign to the current WWKY on May 15, 2017.^[4]

Originally licensed to serve London, Kentucky, at 980 AM, the station moved to a new transmitter and operating on 990 AM in Winchester effective February 2, 2018.